In China: Baidu to replace Google Search as default search engine on iOS by next week

Do you know that unlike the rest of the world, Google is not the dominant search engine in China. Baidu holds 80 percent marketshare in the country where as Google only has 16.6 percent. Now Bloomberg reports that according to two people who have knowledge of this matter Baidu will replace Google as default search engine in China. According to the report Apple is going to make the announcement as early as next week, possibly at it’s WWDC event that will kick off on 11 July. This deal with Baidu will help Apple in somewhat boosting it’s product sales in world’s largest country by population.

This deal, if it happens will be beneficial for both companies, as Bloomberg notes

“This is definitely going to help Baidu,” said Joshua Maa, chief executive officer at Madhouse Inc., an advertising company in Shanghai that specializes in marketing on mobile devices. The deal will boost Baidu’s wireless advertising business, he said.

Baidu rose 8.9 percent to $123 at the close in Singapore trading, the biggest percentage increase Dec. 2. The company’s American depositary receipts climbed 3.7 percent to $123.51 at 9:52 a.m. in New York. Apple increased 0.8 percent to $576.22.

The Chinese company is working to add users who access the Internet on smartphones such as the iPhone, after dominating the search-engine market for personal computers in China.


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