Siri will have a new brain in iOS 18

One of the most anticipated moments for iPhone users could occur next June during WWDC 2024: Apple will present a completely new Sirismarter thanks to Artificial Intelligence.

Many years have passed since Apple introduced Siri with the launch of the iPhone 4S, but Apple's virtual assistant has not evolved as it should throughout all this time. Much worse, it seems to many of us that in recent years he has even regressed, being even more clumsy and erratic in his responses, even reaching the point that it is unable to tell us the time on the HomePod. As the owner of several HomePods scattered around the house, the point at which I am right now with Siri is very sad, using it exclusively to control the home automation in my house, which is the only thing it does well (most of the time).

However, this seems to be changing with the arrival of iOS 18. Apple's next update for iPhone, which will be accompanied by the respective updates for iPad, Apple Watch, HomePod, Apple TV and Mac, will offer us a new Siri that will make use of Artificial Intelligence to catch up with the competition. The news published by The New York Times talks about Siri “receiving a brain transplant.”

The decision came after executives Craig Federighi and John Giannandrea spent weeks testing OpenAI's new chatbot, ChatGPT. The product's use of generative artificial intelligence, which can write poetry, create computer code and answer complex questions, made Siri seem dated, said two people familiar with the company's work, who were not authorized to speak publicly. .

Apple fears that if it does not develop its own artificial intelligence system, the iPhone could become a “dumb brick” compared to other technologies. While it's unclear how many people regularly use Siri, the iPhone currently takes 85 percent of global smartphone profits and generates more than $200 billion in sales.

Apple's intention with the new Siri is that can work mostly from the device itself, to guarantee user privacy and that it can be used even without an internet connection. There will also be the possibility of working by accessing the cloud, for which it is creating its own data centers with computers “armed” with the Apple Silicon processors that have been giving such good performance in Macs and iPads in recent years.